Kaboom Coffee

Services rendered — Creative, Art Direction, Artworking

Kaboom is a coffee company that produces a range of flavored "Iced coffee" impulse products for sale in the high-end grocery sector. There are plans for a soft launch in 2025 in selected locations.

I was tasked to create an identity that makes iced coffee a cool social-media-friendly product to have in your life. The design style is instantly recognisable, engaging and is inspired by typography from 90’s hip hop record covers.

The identity engages with the younf adult target market and inspires them to start their day with a kaboom.